TAS Racing would like to welcome information management software solution experts, ISM, onboard as a new team partner for the 2021 racing season. ISM will flagship its Genesys platform with the SYNETIQ BMW Motorrad team this season.
The Genesys by ISM livery will adorn the side fairings of both Andrew Irwin and Danny Buchan’s SYNETIQ BMW Motorrad M 1000 RR machinery in the 2021 Bennetts British Superbike Championship, which gets underway in just five weeks’ time at Oulton Park in Cheshire.
Speaking of the new partnership with Genesys by ISM, which reconnects the TAS Racing team on a commercial level with Ian Glen, SYNETIQ BMW Team Principal Philip Neill, said:
“Ian has been involved with TAS Racing in various guises over the past 20 years and his input has been significant on many levels. It goes without saying, we are delighted to continue this partnership under the banner of Ian’s current business venture Genesys by ISM. We look forward to starting the new season and adding to the success we have achieved together.”
A passionate and knowledgeable two-wheel aficionado, ISM Director Ian Glen added:
“I’ve had an uninterrupted and very enjoyable association with TAS Racing since 2003, both on a personal and commercial level during that period. So, to be involved once again in 2021 and be afforded the opportunity to flagship our Genesys by ISM brand with the SYNETIQ BMW Motorrad team, really is an exciting proposition.
“Coming from the ‘same part of the world’ as the TAS team, I’ve watched and been part of, many of their success stories over the years and know just how passionate they are about racing. That in itself has been an infectious ingredient for myself and many others who have enjoyed a connection with TAS this past 20 years. With Andrew Irwin and Danny Buchan aboard the all-new M 1000 RR this year in BSB, I’m sure the team will make this, their twenty-first year in racing, a very exciting and memorable one for us all.”
ISM has a 31-year history in designing and developing pioneering Information Management Software Solutions to the security industry. Our Genesys platform enables the effective management of security and business rules by providing overarching command and control of security and building management systems. Genesys by ISM – Delivering Efficient Intelligent Compliance.
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